Client: John Lewis
Brief: To launch this new brand of clothing across all platforms
Role: Creative Director Concept, Art direction, Casting, Talent selection, Set design ATL line campaign. Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Client: John Lewis
Brief: To create a set of assets to promote ‘the edit’ in store & across all channels
Role: Creative Director. Concept, Art direction, Casting, Talent selection
Agency: John Brown
Client: John Lewis
Brief: Christmas fashion at John lewis
Role: Creative Director. Concept, Art direction, Casting, Talent selection, location scouting Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Client: John Lewis
Brief: Anyday Campaign. To launch this new brand of clothing across all platforms
Role: Freelance Creative Director working directly with the brand. Concept, Art direction, Casting, Talent selection, Location scouting.ATL line campaign. Usage: in-store, online, across all targeted emails & in print.
Brief: Menswear reappraisal, to highlight range & the customer view of JL menswear
Role: Creative Director. Concept, Art direction, Casting, Talent selection, Location scouting.
Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Client: John Lewis
Brief: To celebrate their 150th year anniversary JL rediscovered prints from their archive & worked with named designers to create modern fashion pieces
Role: Creative Director. Concept ‘print on print’, Art direction, Casting, Talent selection, Set design
Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Brief: Christmas 2021 creative
Role: Creative Director. Look & feel for the season, Art direction & design
Client: John lewis
Brief: interiors inspired by natural materials
Role: Creative Director. Concept & Art direction
Brief : To create a set of images for the launch of this new Samsung phone at John Lewis. Role: Creative Director. Concept, Art direction & design
Client: Dobbies Garden Centre
Role: Art director & location sourcing for these new season products
Client: John lewis
Brief: Show the range of interior products at JL in a bold & creative way. interiors inspired by art, from mondrian to the monochrome photography world
Role: Creative Director, Concept, Art direction & Set design
To reflect the Black & White home trend at the time we selected the very best products across Kitchen, Living & Dine & shot in a monochromatic location.
Client: The happy place
Brief: Various creative for social posts & emails
Role: Concept & design
Agency: Laconic collective
Brief: To create a covering for the windows while a renovation took place with a graphic that could be used across all channels to inform customers
Role: Creative Director . Concept & design
Agency: Lolly
Client: Cambridge University
Brief: To develop brand, create guidelines, various print pieces & logo for podcast
Role: Creative director, Concept & design
Client: Enriched eggs
Brief: To create a design style to work across socials (both stills & motion) developing a unique typography style used across all creative
Role: Creative Director Concept, typography & art direction
Agency: Lolly
Brief: To develop the branding, create a brand book, branded products, print pieces & look & feel for the website for this new art space in the heart of Sherborne
Agency: Lolly
Client: Asda. 2021 - 2023 Regular contributor to the magazine team across print & digital, from the pitch to developing magazine guidelines & explorations into digital versions. Role: Creative Director. Concepts, Art Direction, Design and senior management meetings. Agency: Immediate Media. Photography: Jonathan Gregson, Myles New, Ellis Parrinder, Mike English.
Client: Clarence Court. Role: To create a bank of design templates for the team to use across socials. Agency: Lolly. Photographs: David Loftus.
Client: Enriched Eggs
Role: Art Direction across film & stills + Typographic Style development. Agency: Lolly. Photography: Josh Campbell, Videography: Rod Hewitt, Food: Elspeth Allison
Click here: pancake video
Click to view: Choc-a-bloc-muffins
Client: Morrisons
Role: Art Direction, Pitch and Design
Agency: Result Media
Client: John Lewis
Brief: To create a set of assets to promote the beauty services across all channels and instore
Role: Creative Director. Concept, Art direction, Casting, Talent selection
Agency: John Brown
Client: John Lewis
Brief: Natural beauty Creative Director Concept, Art direction, Casting, Talent selection,
Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Client: John Lewis
Brief: Bright & bold
Role: Creative Director Concept, Art direction, Casting, Talent selection,
Usage: in-store, online, across all targeted emails & in print.
Agency: John Brown
Design • Layout • Illustration commissions • Art Direction
CLIENTS: JOHN LEWIS, SWAROVSKI, FREESERVE
